Yes. Intel would have had a lot of emails from product partners AKiTiO, Sonnet, ASUS, MSI, etc asking why these students with slick marketting are being allowed to reap eGPU/eGFX profits. Something they themselves were denied. Moreso when you consider Wolfe cooked up a product: an ABS plastic outer shell that matches the Apple design ethos, probably InXTron/AKiTiO internals, some software installer with percentage bar and an Apple-esque marketting video + kickstarter campaign.
To their credit they acknowledged gathering ideas from the DIY eGPU community. The most obvious one was the use of a 220W Dell DA-2 AC adapter. @goalque needing to change his automated-eGPU.sh OSX script license to prevent it's plunder by Wolfe or BizonTech.
Villagetronic also counted their Thunderbolt eGPU chickens way back in 2011 before being shutdown by Intel: http://www.macrumors.com/2011/08/01/external-thunderbolt-pci-expansion-chassis-and-hub-in-development/
I've explained how pluggable CUDA/OpenCL processing via eGPU would cannabalize Intel's core CPU market: https://www.techinferno.com/index.php?/forums/topic/6399-why-are-intel-not-allowing-thunderbolt-egpus-ideas-inside/ . Intel's careful Thunderbolt product placement protecting their CPU market.
In short, Intel has the last say on how it's Thunderbolt technology is to be used. Something the Wolfe team now know.